A good band name is an incredibly valuable commodity. Pearl Jam might not be one of the most enduring rock bands of all time had they kept their original plan of being named after a disgraced former NBA player, or one. An audience may not recognize individual band members, but when they perform under one famous name, fans flock to support the group.
Every kid in the world at some point in their lives has probably dreamt of inventing something or creating a brand–and making millions off their creative genius. I know I have. While I regret to inform you that I am neither a millionaire nor the next Steve Jobs (yet!), I’ve dabbled in many areas of intellectual property, which ultimately led me down the path to IP law. Continue reading