“The Ohio State University.” If you’re an avid watcher of NFL football like myself, you’ve heard former Ohio State football players utter that phrase in their pre-recorded introductions on NBC’s broadcasts of the games. So many Ohio State alums, both football players and non-football players alike, love identifying their school in that fashion.
Continue reading “THE Trademark: How Ohio State University Got a Trademark on the Word “The””
In March 2022, the greatest NFL quarterback of all time, Tom Brady, announced the end of his short-lived “retirement” and would be pursuing new business endeavors. Almost immediately, I saw ads on my Instagram feed for his new athletic clothing line called “BRADY”. What intrigued me the most was not the price of over $100 for a sweatshirt, but the superscript “TM” in the brand’s logo. As a student interested in intellectual property, this made me curious – what else has Brady trademarked?
Continue reading “Tom Brady: The Greatest of All Time (at Trademarks)?”
Which of the following is NOT a federally registered trademark?
- “Taco Tuesday,” as in LeBron James’s social media celebrations of eating tacos on Tuesdays
- “Three-peat,” as in winning three consecutive championships
- Blue athletic turf, as in Boise State’s famous blue and orange football field
- “Fear the Brow,” as in NBA star Anthony Davis’s very distinct unibrow
Correct Answer: A!
Once you know a little more about trademarks and how individuals and companies register them, the answer should make a lot more sense. Let’s start there!
Continue reading “Trademark Trivia: Sports Edition!”