Crocs and the Importance of their Intellectual Property
We all recognize the brand! Crocs has sold over 850 million pairs of their iconic shoes in over 85 different countries since 2002. Today, Crocs offers numerous models of shoes. However, the company’s success can be attributed to their original clog-style shoe named the “Classic Clog.” The Classic Clog is made from a resin-based material known as Croslite. This material allows the shoe to be durable while offering the user exceptional comfort. These features have led Crocs to market its clog design for use across a variety of applications including boating, gardening, hiking, and even hospital-use.
Continue reading “Are Crocs an endangered species? How an iconic company protects itself from poachers”
Something’s Wrong with this Drip
Have you seen this Gucci shirt? Does anything seem strange about it to you? What if I told you that if you moved the dripping paint, the logo looked a bit different? Continue reading “Something’s Wrong with this Drip”
Can Intellectual Property Protect Board Games?
I love board games and have been playing a lot of Settlers of Catan online during the pandemic. I use a site called colonist.io, which is an offshoot, unaffiliated version of the Settlers of Catan game. During my Intellectual Property (IP) class with Professor Ho earlier this year, I wondered how IP rights extend to board games. When we tend to think of IP, we might think of cool technological inventions for patents or Disney’s Mickey Mouse for copyright. IP generally relates to protecting human created products, names, and expressions, and can give its owner rights to protect these.
Continue reading “Stealing Settlers? How IP factors into Online Games”