Tag:korean skin
Glass Skin Meets Red Tape: How Korean Beauty Navigates FDA Rules
Among the trends of self-care lies skincare. As self-care has increased in popularity over the last few years, skincare has become increasingly trendy. In 2022, there was a boost in skincare sales with products such as anti-aging products and moisturizers. In the skincare industry, there are known and established brands, but what has recently emerged through popularity on social media and TikTok is Korean beauty (“K-beauty”) products. K-beauty products help consumers achieve “glass skin,” which is clear, poreless, and shiny skin that looks like glass by using specific K-beauty products. In the states, sunscreen is a staple K-beauty product that has emerged.