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The future of Trucking: Transformation or Business as Usual

Jeff Ward and Andrés Mendoza Pena, both from A.T.Kearney, journey through four potential scenarios depending on the extent of technology adoption and government regulation. The authors posit that “Whatever scenario emerges, the successful transportation company of tomorrow will not look like the competitors of today: it will be more digital, connected, automated, responsive, customer-oriented, innovative, and scalable.”

More info can be found here

Harry Haney. Associate Director, Supply and Value Chain Center

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