- August 3, 2012
- 11:59 am
- Steve Christensen
WLUW Lolla fundraiser
WLUW-FM, Loyola’s student radio station, is participating with Toyota’s Free Yr Radio campaign again at Lollapalooza this year. The station will broadcast all three days, live from the festival. Through Sunday, August 5, WLUW is working to raise an additional $2,000 donation for the station through #ToyotaGiving. The fundraising program is new to Free Yr Radio this year, and harnesses the power of Twitter to support each partner station throughout the 2012 tour.
Through Sunday, people are invited to tweet why they love and support independent radio using the hashtag #ToyotaGiving. For every tagged tweet or Instagram photo, Toyota will donate $2 to WLUW up to $2,000.