Social media is all the buzz and I imagine that most of you are probably already on sites like Facebook, Twitter, and MySpace…some of you may even have your own Blog by now. But do you happen to have any questionable information or photos on these sites that you would want potential employers seeing of you? Well, if you’re beginning your job search, it might be time to check your online presence especially since nearly half of employers use social networking sites to screen candidates for jobs. The personal information you choose to put online could be used against you as first impressions may form long before the interview process begins! So, some important things to keep in mind:
· Start seeing what information is out there about you by searching your name on Google or Yahoo. If you find some undesirable info, see about modifying that info or getting it removed.
· Keep it clean or keep it private! Make sure to clean up your online image before you begin your job search. Remove inappropriate photos, content, and links that might work against you. Adjust the security and privacy options on the sites you belong to.
· When blogging or posting comments, think before you type! Monitor your own content as well as comments made by others.
Now, the upside of social media is that beyond being a great way for connecting to old friends, they can also be great tools for connecting to potential employers and other people who might offer career opportunities. Not only can you make valuable connections with potential employers and colleagues on sites like Facebook, Twitter, MySpace, and LinkedIn, but openings are also posted there!
Some things to think about:
· Consider creating your own professional group on sites like Facebook to establish relationships with potential referrals.
· If you’re a fan of a company on Facebook or follow a hiring manager on Twitter, you might be the first to find out about job openings.
· On Twitter, post content relevant to your search and your industry…keep your followers up-to-date on your job search!
· Blogs can be a great way to engage in dialogue, demonstrate how you think, and improve your search engine visibility. Find a topic you find interesting and relevant to your professional life and write about it.
In today’s economy, building an online presence can play a key role in your job search process. Social media sites alone won’t necessarily get you the job, but they can go a long way to help out in the process! So be mindful of the online presence you choose to build as you begin the job hunt.